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	<title>Coevolving Innovations &#187; service</title>
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	<description>... in Business Organizations and Information Technologies</description>
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		<title>&#8220;The Emerging Science of Service Systems&#8221;, Organizational Dynamics Lecture Series, University of Pennsylvania, February 15, 2010</title>
		<link>http://coevolving.com/blogs/index.php/archive/the-emerging-science-of-service-systems-u-penn-20100215/</link>
		<comments>http://coevolving.com/blogs/index.php/archive/the-emerging-science-of-service-systems-u-penn-20100215/#comments</comments>
		<pubDate>Tue, 30 Mar 2010 03:02:43 +0000</pubDate>
		<dc:creator>daviding</dc:creator>
				<category><![CDATA[services]]></category>
		<category><![CDATA[systems]]></category>
		<category><![CDATA[ackoff]]></category>
		<category><![CDATA[dynamics]]></category>
		<category><![CDATA[organizational]]></category>
		<category><![CDATA[service]]></category>

		<guid isPermaLink="false">http://coevolving.com/blogs/?p=376</guid>
		<description><![CDATA[Web video of a talk on "The Emerging Science of Service Systems" for the Organizational Dynamics program at the University of Pennsylvania is now available online.]]></description>
			<content:encoded><![CDATA[<!-- RSPEAK_STOP --> <a href='http://wr.readspeaker.com/webreader/webreader.php?cid=ec34708b6af2bd314e8382b3a91c3f79&t=wordpress_free&url=http://coevolving.com/blogs/index.php/archive/the-emerging-science-of-service-systems-u-penn-20100215/&title=&#8220;The Emerging Science of Service Systems&#8221;, Organizational Dynamics Lecture Series, University of Pennsylvania, February 15, 2010' onclick='readpage(this.href, 376); return false;'> <img src='http://graphics.readspeaker.com/images/wr/listen_en_us.gif' style='border-style: none;' alt='Listen with webreader'></a><div id='WR_376'></div> <!-- RSPEAK_START --> <p>I attended the <a title="ackoffcenter.blogs.com/ackoff_center_weblog/2010/01/memorial-service-for-russell-ackoff-at-the-wharton-school.html" href="http://ackoffcenter.blogs.com/ackoff_center_weblog/2010/01/memorial-service-for-russell-ackoff-at-the-wharton-school.html">Memorial Service for Russell Ackoff at the University of Pennsylvania</a> in February.  Since I was already in Philadelphia, I was invited to hang out for an extra day to present at the <a title="organizationaldynamics.upenn.edu/od.cgi/lecturers_page1.html" href="http://www.organizationaldynamics.upenn.edu/od.cgi/lecturers_page1.html">Organizational Dynamics Lecture Series</a>, as part of the master&#8217;s program in the School of Arts and Sciences.  I gave a talk on &#8220;The Emerging Science of Service Systems&#8221;, based on the research that I&#8217;ve been doing since I first saw <a title="isss.org/world/en/cancun-2005-retrospective" href="http://isss.org/world/en/cancun-2005-retrospective">Jim Spohrer speak at the ISSS 2005 meeting in Cancun</a>.</p>
<p>I had previously posted the slides for the talk <a title="coevolving.com/commons/20100215-the-emerging-science-of-service-systems" href="http://coevolving.com/commons/20100215-the-emerging-science-of-service-systems">on the Coevolving Innovation Commons Publications archive</a>.  An outline for the talk is as follows:</p>
<ul>
<li>A. Introduction</li>
<li>B. The &#8220;new service economy&#8221; and SSMED</li>
<li>C. The <em>systems</em> in service systems</li>
<li>D. Artifacts / feeds to follow</li>
</ul>
<p>The presentation is now available as <a title="media.sas.upenn.edu/embed_qt.php?x=dymn/David_Ing_Lecture.mov&amp;action=stream" href="http://media.sas.upenn.edu/embed_qt.php?x=dymn/David_Ing_Lecture.mov&amp;action=stream">a web video on the University of Pennsylvania media site for the School of Arts and Sciences</a>.</p>
<p><a href="http://media.sas.upenn.edu/embed_qt.php?x=dymn/David_Ing_Lecture.mov&amp;action=stream"><img class="alignnone size-full wp-image-380" title="Video: David Ing, &quot;The Emerging Science of Service Systems&quot;, University of Pennsylvania, February 15, 2010" src="http://coevolving.com/blogs/wp-content/uploads/2010/03/20100215_UPenn_OrgDyn_ServiceSystems.jpg" alt="" width="391" height="204" /></a></p>
<p>I&#8217;m one, but not the only, researcher looking into <a title="service-science.info/archives/235" href="http://service-science.info/archives/235">Service Science, Engineering, Management and Design</a> from the foundations of a systems approach.  A group from the <a title="isss.org/world/en/conv-em-sci-serv-sys" href="http://isss.org/world/en/conv-em-sci-serv-sys">ISSS has been having conversations on the emerging science</a>. Following the question-and-answer period after the formal talk, some students stayed on to ask questions about systems in more depth.  The University of Pennsylvania, with a long tradition of systems thinking, continues to attract students with that interest!</p>
<p>The Organizational Dynamics program is now the home of the <a title="organizationaldynamics.upenn.edu/od.cgi/ackofflibrary.html" href="http://www.organizationaldynamics.upenn.edu/od.cgi/ackofflibrary.html">Russell Lincoln Ackoff Systems Thinking Library</a>.  Coincidentally, the <a title="isss.org/world/en/cancun-2005-retrospective" href="http://isss.org/world/en/cancun-2005-retrospective">ISSS Cancun 2005 meeting with Russ Ackoff as the keynote speaker</a> was the last formal presentation that I saw of him.  I never had the opportunity to discuss service systems with Russ, and hope that he might have appreciated the direction that I&#8217;m taking with the services sciences agenda.<span id="more-376"></span></p>
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		<title>Service Science, and Service Oriented Architecture</title>
		<link>http://coevolving.com/blogs/index.php/archive/service-science-and-service-oriented-architecture/</link>
		<comments>http://coevolving.com/blogs/index.php/archive/service-science-and-service-oriented-architecture/#comments</comments>
		<pubDate>Sat, 29 Nov 2008 01:09:27 +0000</pubDate>
		<dc:creator>daviding</dc:creator>
				<category><![CDATA[services]]></category>
		<category><![CDATA[systems]]></category>
		<category><![CDATA[cascon]]></category>
		<category><![CDATA[sca]]></category>
		<category><![CDATA[service]]></category>
		<category><![CDATA[soa]]></category>
		<category><![CDATA[system]]></category>

		<guid isPermaLink="false">http://coevolving.com/blogs/?p=152</guid>
		<description><![CDATA[Participation in a Cascon workshop on SOA research brought me to think about the technology parts of service systems in SSMED.]]></description>
			<content:encoded><![CDATA[<!-- RSPEAK_STOP --> <a href='http://wr.readspeaker.com/webreader/webreader.php?cid=ec34708b6af2bd314e8382b3a91c3f79&t=wordpress_free&url=http://coevolving.com/blogs/index.php/archive/service-science-and-service-oriented-architecture/&title=Service Science, and Service Oriented Architecture' onclick='readpage(this.href, 152); return false;'> <img src='http://graphics.readspeaker.com/images/wr/listen_en_us.gif' style='border-style: none;' alt='Listen with webreader'></a><div id='WR_152'></div> <!-- RSPEAK_START --> <p>Some months ago, <a title="moving2academia.blogspot.com/2008/11/what-has-kelly-been-up-to-lately.html" href="http://moving2academia.blogspot.com/2008/11/what-has-kelly-been-up-to-lately.html">Kelly Lyons</a> recommended me as a panelist for a workshop at <a title="ibm.com/ibm/cas/cascon/" href="https://www-927.ibm.com/ibm/cas/cascon/">Cascon</a> 2008 on &#8220;SOA Research Challenges: Current Progress and Future Challenges&#8221;, on the topic of <a title="research.ibm.com/ssme/" href="http://www.research.ibm.com/ssme/">Service Science, Management and Engineering</a>. I found that Cascon workshops share existing knowledge and develop new knowledge &#8212; in contrast to paper presentations about completed work.  The workshop was described in the following way:</p>
<blockquote><p>This workshop will identify critical SOA research challenges that need to be addressed by the research community for SOA to fulfill its promise. The workshop will present a taxonomy of SOA research issues that will be used to frame the rest of the discussion. The workshop will focus on research needs that are currently causing the greatest pain for SOA practitioners. Topics will include &#8220;hard problems&#8221;, tooling issues, governance challenges, monitoring through the life cycle, and the longer-term evolution of SOA. The workshop will include presentations by practitioners and the research community in addressing critical unmet issues.</p></blockquote>
<p>Most of the time, my research work and day job are only loosely coupled.  In the Cascon context, my longer-horizon organizational and economic thinking was to be applied with more immediate question issues related to technology.   I was given the following outline to as a suggestion for my talk:</p>
<blockquote>
<ul>
<li>Overview of the topic, in this case SSME</li>
<li>Why is it important to talk about this (rationale)</li>
<li>How it relates to SOA</li>
<li>What are current efforts in establishing this relationship</li>
<li>Challenges and gaps. This could apply to SSME, SSME and SOA, and/or education/training for people developing service-oriented systems</li>
</ul>
</blockquote>
<p>I responded to the speaking opportunity with a <a title="coevolving.com/commons/20081030_Cascon_Ing_SSME_SOA" href="http://coevolving.com/commons/20081030_Cascon_Ing_SSME_SOA">new presentation</a>.  Some themes I&#8217;ve covered in previous talks, e.g. <a title="coevolving.com/blogs/index.php/archive/ict-capital-and-the-services-sector-in-oecd-reports/" href="http://coevolving.com/blogs/index.php/archive/ict-capital-and-the-services-sector-in-oecd-reports/">ICT capital</a>, a new <a title="coevolving.com/blogs/index.php/archive/science-of-service-systems-service-sector-service-economy/" href="http://coevolving.com/blogs/index.php/archive/science-of-service-systems-service-sector-service-economy/">science of service systems</a>, and <a title="coevolving.com/blogs/index.php/archive/t-shaped-professionals-t-shaped-skills-hybrid-managers/" href="http://coevolving.com/blogs/index.php/archive/t-shaped-professionals-t-shaped-skills-hybrid-managers/">T-shaped professionals</a>.  Some new ideas that I added were:</p>
<ul>
<li>An expansion from SSME to SSMED, as <a title="forums.thesrii.org/srii/blog/article?blog.id=main_blog&amp;message.id=116&amp;jump=true#M116" href="http://forums.thesrii.org/srii/blog/article?blog.id=main_blog&amp;message.id=116&amp;jump=true#M116">Service Science, Management, Engineering and Design</a>:  This is based on an upcoming article by <a title="forums.thesrii.org/blog?blog.id=main_blog" href="http://forums.thesrii.org/blog?blog.id=main_blog">Jim Spohrer</a> and <a title="cob.sjsu.edu/kwan_s/" href="http://www.cob.sjsu.edu/kwan_s/">Stephen Kwan</a> in <a title="igi-global.com/journals/details.asp?id=6772&amp;mode=tocVolumes" href="http://www.igi-global.com/journals/details.asp?id=6772&amp;mode=tocVolumes">IJISSS</a>.  In addition to the fields of science, management and engineering, the recognition of <em>design </em>&#8211; as <a title="en.wikipedia.org/wiki/Abductive_reasoning" href="http://en.wikipedia.org/wiki/Abductive_reasoning">an abductive mode of reasoning</a> &#8212; can free us from constrained and legacy thinking to get &#8220;<a title="en.wikipedia.org/wiki/Thinking_outside_the_box" href="http://en.wikipedia.org/wiki/Thinking_outside_the_box">outside the box</a>&#8220;.  The rise of D-schools (i.e. design schools) was described <a title="businessweek.com/magazine/content/05_31/b3945418.htm" href="http://www.businessweek.com/magazine/content/05_31/b3945418.htm">in Business Week in 2005</a>.  In Finland, <a title="aaltoyliopisto.info/en/" href="http://www.aaltoyliopisto.info/en/">Aalto University</a> is notable as an innovation university merging three institutions, previously distinct schools of economics, engineering and design.</li>
<li>As an emerging new body of knowledge, SSMED has issues similar to those of <a title="ibm.com/software/solutions/soa/" href="http://www-01.ibm.com/software/solutions/soa/">SOA</a>:  the challenge may not be the end point, but instead the <a title="ibm.com/software/solutions/soa/" href="http://www-01.ibm.com/software/solutions/soa/">entry point</a>. A few projects may have the benefit of starting as <a title="en.wikipedia.org/wiki/Greenfield_project" href="http://en.wikipedia.org/wiki/Greenfield_project">greenfield</a>, but the most significant systems have a <a title="en.wikipedia.org/wiki/Legacy_system" href="http://en.wikipedia.org/wiki/Legacy_system">legacy</a> currently operating &#8212; and often operating well.   <a title="interfaces.journal.informs.org/cgi/content/abstract/11/1/20" href="http://interfaces.journal.informs.org/cgi/content/abstract/11/1/20">Russell Ackoff would describe this challenge as a mess</a>, or problematique (i.e. a systems of problems).</li>
</ul>
<p>During the workshop, I wrote up <a title="coevolving.com/commons/20081030-cascon-workshop-on-soa-research-challenges" href="http://coevolving.com/commons/20081030-cascon-workshop-on-soa-research-challenges">a digest</a> as I listened to the other panelists.  Some things that I learned during the afternoon were:<span id="more-152"></span></p>
<ul>
<li>As a new technology, a lot of the body of knowledge about SOA has been developed in the field.  Academics have the opportunity to &#8220;catch up&#8221;, and validate some of the intuitions and practices in rigourous and scientific ways.  A validated body of knowledge enables education in a more formal way.  (It&#8217;s more effective to educate students in university programs, rather than situation by situation &#8220;on the job&#8221;).</li>
<li>SOA was initially viewed as way to couple information systems asynchronously.  The success of the architecture is driving demands towards coupling nearer to real-time, with a higher level of reliability.  Modeling and designing for this context is more challenging.</li>
<li>As SOA systems are becoming more dynamic, they&#8217;re dealing not only with the anticipated, but also the unanticipated.  Design and governance for the unanticipated requires more thinking.</li>
<li>Service Oriented Architecture is a <em>style</em>.  <a title="ibm.com/developerworks/library/specification/ws-sca/" href="http://www.ibm.com/developerworks/library/specification/ws-sca/">Service Component Architecture</a> is a <em>specification</em>, and <a title="osoa.org/display/Main/Service+Component+Architecture+Home" href="http://www.osoa.org/display/Main/Service+Component+Architecture+Home">Open SCA</a> is under review by standards bodies.  In nascent technologies, vendors may implement a style in a variety of ways.  As the technology matures, convergence towards a standard improves productivity.</li>
<li>Testing on SOA components is a matter of course, but testing of whole systems composed of SOA components is a hard problem.  Finding out about failures at run-time isn&#8217;t the best way to instill confidence.</li>
<li>The constraint on SOA adoption is the number of qualified and knowledgeable people.  Making SCA models and implementations simpler are a promising way to speed up adoption.</li>
</ul>
<p>Although I generally focus on the aspects of SSME that are human (social and economic) systems, the discussion of SOA reminds me that technical components are also systems.  The challenges of SOA are also challenges of service systems.</p>
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